Saturday, 15 December 2012

Overall Summary of Project


Overall as a group we felt that we all worked extremely hard and all had an important role in producing the overall project. We all agreed with the choice song and the particular genre, as we felt we could do a lot with this genre as it was well known to us all, also the subject of the video was something as a group we could all relate to because we focused around As a team we all made a huge amount of effort into this project we, all had  specific roles and aided each other in particular times with our strength and weaknesses. We felt that for the evaluation this was the hardest part of the project as we felt that we did not have enough time to evaluate all of our work such as the music video(rough cut and final cut) , digipak and advert. As a group we all worked well and there was no problems with us, we felt that we all worked well together and would happily work together again.

Tuesday, 4 December 2012

Final Advert & Digipack

Yesterday saw the completion of our advert and digipack. After discussion over which photos to use, we decided on a close up for the front of the digipack, and a close up for our advert, all in the same location as our final video scene. We decided that it was best not to use some of our long shots as they looked more 'farmer-esque' then indie singer due the costuming. As well as this, we also thought that a close up was more personal, reflecting the subject of the song.

We also included logos and other features that followed the codes and conventions of the products. For example, basic features that are needed to make them professional - a bar code, record label logo etc. Other key aspects, such as a date release on the advert and a small picture of the album to show the audience the product were also used -bringing all the products together. 

Other photos we used were, scenery shots for the disk design, roses for the inside of the album and a mid-shot for the lyric sheet insert. The dark scenery picture on the disk kept it simple and related back to our night running scenes in our video. This went on top of more scenery pictures, however with lighting that was brighter then the disk. Lighting was something we played around with on a couple of pictures, by having a bright light coming into the picture, perhaps representing the new beginnings that could be seen in our video. 

The spine of our digipack, simply featured the scenery shots of trees, linking the back and front together.  

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